Eighteen SEO Fundamentals According to Bing

When there are too many versions of the same advice available, people often feel confused when it comes to deciding on which version is the right one. This applies especially to SEO. So the big question remains how can website owners crack the SEO code and make the most out of it?

The team at Bing has stepped up with a list of 18 SEO fundamentals for webmasters and website owners who want to optimize their sites for better rankings on Bing. This list includes some vital pieces of information that are useful, especially to all those who wish to set a firm foot in the SEO world and want to benefit from search marketing.

The list delves into some basic principles that will help anyone plan and put together a website from scratch or improvise an existing website, before actually marketing it on Bing.

Here is the full list:

The Do’s

Crawlability: Make sure your site is crawl able by using an XML sitemap, a robots.txt file, and well-structured on-site navigation.

Create an RSS feed.

Use schema.org markup.

Improve your site structure by using an HTML sitemap and linking to trusted sources both within your site and outside of it.

Create a solid content hierarchy by doing basic keyword research and avoiding placement of your content in rich media such as Silverlight and Flash.

Use a short meta title that has fewer than 65 characters and that’s unique to each page, and try to include the targeted keyword toward the beginning of that title.

Use a unique meta description tag.

Create quality content (following the guidelines Bing provided earlier).

When you build links, focus on keyword-relevant anchor tags that link back to quality content on your page.

Create a page that is user friendly. Page load time (PLT) is a crucial factor here as Bing states that website with PLT of ¼ second and above leads to loss of visitors.

Encourage social sharing with the use of social buttons.

The Dont’s

Don’t cloak your website.

Don’t use link farms.

Don’t engage in three-way linking.

Don’t duplicate content.

Don’t use auto-following on the social front.

Don’t use thin content.

Don’t buy links in bulk. Slow and steady link building is any time better than buying some hundreds of low quality back links.

Eight advanced Search Engine Optimization Tips

Advanced SEO tips that are very useful to all the blogers will help you in giving some advanced SEO blogging tips. If you are aiming to raise your blog’s visibility, consider these following tips:-

Use SEO friendly blogging software: If you want to advance your blog site, you should use SEO friendly blogging software. There are many blogging software’s available in the market.

Be consistent: Update your blog site frequently. This will help the search engines in ranking your blog site. The minimum frequency of staying your blog site updated is three to four times a week. But, if you can update you blog site more often the better will be your rankings.

Make it interesting: Make sure that you are working on some interesting topics. Maintain the interesting attitude of your blog. This will keep the people in reading your blog to the last content.

Advanced planning: Plan your post in advanced. Think on the topic that you are going to write. Make some effective strategy and give importance to the keywords. Be reminded that the keywords must be important to the topic or your blog’s content.

Make use of headers and sub-headers: Use headers and sub-headers in organizing your content. But, the application of headers and sub-headers will vary to the theme of your blog.

Blog post and site categories: Write a series of blog posts to boost your page rank. Do not forget to make a landing page that will link your topic to all your blog post.

Inbound links: Inbound links or commonly known as “backlinks” are the links pointing to your site and search engines like Google like it when you have thousands of links pointing to your site but sometimes Google penalizes you for it too if you have poor quality and irrelevant backlinks pointing to your site.

Outbound links: This is very helpful for your blog, since by placing an outbound link you will recommend the reader to visit the other blog site which has more related information on the content or the article published at your blog.

Ten most important SEO Tips and Tricks

Search Engine Optimization is a very common term like “Blogging” is used now days. Few years back SEO was unknown to 60% of people who use internet and by that time only some SEO professional companies used to optimize website. But now the things are changed, if you are a blog or website owner you can optimize your website and it will make lot of difference.

In this article you will see top 10 Effective SEO tips that make your blog more Search Engine Friendly.

Keywords: Keywords are very important factor in SEO. Collect some of the greatest and most accurate keywords from your blog and write it down or put it to notepad. Always use those keywords in your every new post at least once. If you have Google Webmaster account (If you don’t have, get one right away), try to fetch your most common keywords tracked by Google and note down. Use those in your next post. This habit makes your site always available in SERP.

Social Media Bookmarking: or SMO is another way to get your website popular as well as search engine ranking. Submitting your blogs to Social media gives you free traffic and from word of mouth your sites popularity also goes high. There are several Social Media Bookmarking plug-in available if you use Word Press for your blog, get one and start sending your blogs to web 2.0 websites right now.

Comments on Other Blogs: Collect some popular do-follow blogs and keep commenting on them, search for do-follow blogs using Google and add them to your list. Commenting on do-follow blogs gives you valued back links and also the good page rank from Google. Commenting only niche blogs also gives you high page ranks.

Topic Headline/Header: Your header (Post titles) of the topic in your blog works as a keyword, so always try to use great and SEO friendly headings. For example if you are going to write a how to article, then start with How-To…… , this is because your title already contains the keyword with “How-to” and in SERP it will be highlighted.

RSS feeds: Submit your RSS feed to feed submission websites. This makes your website always available for search engines and also gets you free traffic from those sites.

Update your website: Updating website is like you are feeding to hungry Search engines, publish articles frequently, and make sure after publishing you are doing Social Media submission also.

Blog Submission: There are several blog submission directories are ready to welcome you. Submit your blog and see the traffic flows. Submitting blogs to blog submitting sites also gives you page rank and free traffic.

Forums: Using forums to advertise your blog is another way to get your blog popular. Forums like digital point, Tech support guys and Microsoft support have options to use signature after each posting where you can leave a link to your blog, this gets you free back links and traffic. I mentioned only 3 of them but almost all forums let you have links to your website in signature area.

Guest Article: Writing Guest articles on other blogs will help you gain good page rank and traffic. Almost popular blogs lets its visitors to write guest articles on their blogs. In my blog also you can write guest posts. Please contact me here.

Content is King: Always make sure that, the contents on your blog are top most priority. Do not copy others articles. Google’s SEO TOC says if Google both finds a copied content then your blog is trashed.

I hope this article help someone to understand few key factors of Search Engine Optimization.

The Biggest Way to Make Money with Your Blogs

Blogging is basically an update of your thoughts that you gives to other readers. Unlike a web forum or community website, blogging is a personal publishing system. Anyways, let’s keep the heck of definition away and start the topic.

There could be many way to make money with blogs. Some can bring you a lot while some can give you only few cents/dollars a day. It’s all up to you that how you run your blog and how much of course.

The key to success with blogging is to update your blog as much as you can. Do an update at least 4 times a week and you are not going to lose generic search engine traffic. Because that’s the traffic which brings free money and traffic.

1. Three old words – Sell Advertisement space: Of course selling advertisement space is the biggest way to make money with your blogs. As long as you have enough traffic on your blog, you have the gold chain. If you are starting a blog then choose the topic you can write most because people will stay on your blog as long as they have good information on your blog. Otherwise they will just read and go away forever. To obtain traffic, you might need to read SEO Tips section to learn how to optimize your website search engine friendly and the best way to get backlinks to your blog.

2. Write reviews for other blogs: This is another good way to earn with blogging. Then sign up as blogger and start writing reviews or posts on a topic of advertiser’s choice and give them two or three link backs. This way you get two things. One is the few dollars for writing reviews for advertisers and second is the update of your blog. Yeah, your blog is always up to date to get more traffic from Google and other search engines.

3. Write reviews for affiliate Products: Another way to earn with blogging is to start writing your own reviews or posts on different affiliate products. In an action (e.g. sale or lead) you can get a good amount of commission from your affiliate advertiser. You can sign up for commission junction, some other good affiliate networks and find the product you can write on, and promote. A good and helpful review always returns something. People make plenty of money by running web hosting blogs, web development blogs etc.

Eight Tips to get higher ranking in Google

Do you own an SEO company and are wondering how to increase the ranking of your website in the Google search engine result? Then the first thing you should remember is that without quality content your website has no chance to get any fair treatment from Google. We bring you some effective tips on how to garner Google trust for your website.

• Remember the purpose of your writing is to inform the readers. Make it as clear and concise as possible with no attempt of beating around the bush.

• Make it a point to upload only the contents backed with important details. Ensure your content has minimum 500 words as thin content website usually gets labeled as “content farm” by Google.

• Conduct thorough research and analysis before proceeding with the content. Never ever copy or reproduce content from any other website. Your originality is important to win you a higher ranking in the search result.

• Incorporate relevant videos or images in your content to make it user-friendly. Ensure you have proper rights for the use before choosing any of these.

• Make provisions for your content to be shared on the social networking sites to the maximum limit. Google considers the website with distinct presence in the social site as a really creditable one.

• Upload new articles as often as it is feasible. Google tends to overlook stagnant websites and give priority to only websites that constantly update contents.

• Encourage comments from your users. These comments help to secure a better rating among the readers and facilitate the website to gain credibility in the search engine.

• Provide essential link-ups to other pages of your website on individual pages. This helps the users to explore more of your website enriching their knowledge through you.

Any website that lacks identity of its creators ranks low in the reader’s trust. To obtain high ranking of your website in the search engine result, you need to have quality content as well as high trust factor. Let your readers know about you in the “Home” or “About us” page of your website.

You may be approached by a number of link building companies asking for their client link to your website in return of some fee. Do not fall to the temptations of these link schemes as these go against the Google quality guidelines. By linking their client websites, you run at the risk of connecting to such websites that have low or no connection to your own website. This raises a question on your editorial merit thereby removing you from the good-will list of Google.

Top Ten Free SEO Competitor Tools for 2011

This years top tools for keeping tabs on your competitors’ SEO and also doing the vital research for your own SEO campaigns for Top SEO Competitor Tools for 2011. Most of the ones I have selected have some sort of free offering, but note a few require payment to get full access to the tool.

SEO for FireFox: SEO for FireFox pulls in heaps of critical SEO data points to make it easy get a holistic view of the competitive landscape of a market directly in the search results.

Open Site Explorer: Open Site Explorer is a free tool that provides webmasters the ability to see up to 10,000 links to any site or page on the web via the Linkscape web index. Open Site Explorer takes into account numerous search metrics to give you a better understanding into a sites relevancy on the web and helps you determine whether or not a site is of quality for your links.

Xinu: Find out how well your site or your competitors are doing in popular search engines, social bookmarking services and other site statistics. There are plenty more SEO and PPC competitor tracking tools out there, but these are my personal favorites. If you use a tool that you want to share with your fellow readers – drop us a note in the comments below.

Website Grader: Website Grader is a free SEO tool that measures the marketing effectiveness of a website. It provides a score that incorporates things like website traffic, SEO, social popularity and other technical factors. Free SEO tool from HubSpot that provides an Internet Marketing Report for your website.

Spyfu: Spyfu is a tool that lets you find out what keywords your competitors are targeting in the search engines. Not just keywords, mind you, but AdWords, too. All you have to do is type your competitor’s site in SpyFu’s search bar, and voila!

SEMRush: SEMRush.com was designed to satisfy your needs in advanced SEM and keywords research. We analyze 40 million keywords for 20 million domains.

Yahoo! Site Explorer: Site Explorer allows you to explore all the web pages indexed by Yahoo! Search. View the most popular pages from any site, dive into a comprehensive site map, and find pages that link to that site or any page.

QuarkBase: Find out how good a site is. Get comprehensive website details. Discover competitors. See people, traffic data, similar sites, social comments, description, social popularity and much more about websites.

SEO SpyGlass: SEO SpyGlass is an easy-to-use backlinks checker that enables you to spy on your Google competition sees factors such as link counts, optimal keywords for SEO, Page Rank factors, anchor text and many other elements.

Compete: Compete PRO Search Analytics bring search marketing into plain view with paid and natural search trends, historical search referral data, and customized filtering capabilities that let you focus on top performing keywords and traffic for thousands of websites.

Best SEO Tips to Increased Targeted Website Traffic

Every website needs traffic to survive. Without traffic, there is no point in maintaining a site. If you want your site to be found in the Internet and be indexed by search engines, you will need some effective SEO tips are deliberately designed to bring massive targeted traffic. There are basically lots of SEO advice you can ask to get traffic to your website, but the best SEO tips you should follow is to get organic traffic directly from search engines.

Get traffic biological means naturally attract visitors through search engines. When you type a specific keyword on your website, search engines will automatically include your site in the top pages in search engine results and even lead them directly to your website.

To attract the attention of search engines and your site to get ranked, you need to create and use the right keywords or key phrases. SEO tips that developed this you should choose keywords or phrases that ordinary people will normally go into the search box of search engines when looking for specific information. The better you align the keywords related to what your site is selling, the more targeted traffic, it will gain. Most boards require SEO keywords should be as close as possible to what your site is all about. Closer to your keywords, plus the potential of your site to be found by interested customers.

An other important thing is to include keywords in your content. Keywords to inject good quality content are one of the secrets to getting the attention of search engines. These SEO tips emphasizes that we should not cram a bunch of keywords in your content for the simple pleasure of being indexed by search engines like this can even decrease your chances of being ranked. Allow your keywords appear naturally in the text.

Content is king! SEO tips that encourage you to create quality, informative, helpful, and fresh content. Readers usually like the articles or content that are juicy, where they can gather important information real. Content such as how-to’s, tips, and facts are just some of the best examples of quality content.

Pick a high ranking keyword in your site and include the URL of your site. This can potentially increase your rank. This great SEO advice ensures that your site will rank high in top search engines. To further enhance your SEO campaign, you can also place keywords or key phrases to your tags, tags for pictures and article titles.

Branding vs. Keyword Rich Domain Names – Which Does Google Prefer?

When it comes to picking a domain name most webmasters are in a dilemma of whether to choose a keyword rich domain name that will get better rankings on Google or a branded domain name that is more likely to get more visitors to the site and be easier to remember.

In recent times Google has been putting more emphasis on brand names over keyword rich domains which have led to the widespread presence of various branded online business at top positions on the search result pages even if they did not meet all the SEO guidelines. Though Google has always denied such favoritism, their criteria to assess the relevancy of any site are constantly changing to keep away spammers, gamers, and black-hated sites and Google is now adopting more novel signals to help them improve their page ranking system.

A recent video by Google’s Matt Cutts explains the situation further. Matt emphasizes that Google is ready to experiment mixing up the old and new signals in their algorithm and see its impact on the evaluation of a website.

Google has been looking at using more robust signals like link authority, page rank, and keyword-rich domains over the traditional signals like on-page optimization, link anchor text, domain names, meta-tags and meta-description. However, we can’t forget about parameters like branding, social networking, reviews, and personalization – they seem to be getting more attention from Google in analyzing the credibility of a site.

Have you adjusted your SEO strategies lately as a result of these new ranking factors? Feel free to share your thoughts below.

Top five SEO Wordpress Plugins for 2011

I have been chatting to a bunch of people recently who are setting up websites in Word Press and want to know which plug-ins I use. So to save me having to list them out every time someone asks, here’s a post that lists my Top 5 Plug-ins for SEO. Of course there’s plenty more out there, but these are the ones that fall into my “Must Have” SEO plug-in list.

All-in-One SEO Pack: This is the top plug-in that any half decent SEO specialist will recommend for WordPress. It literally works straight out of the box (metaphorically) and is easy enough for beginners while giving more experienced SEO practitioners enough options to refine their approach. The plug-in provides a range of handy SEO functions which include auto page titling and meta data, avoid common duplicate content issues, navigational link management and more.

Google XML Sitemaps: Sitemaps are a proven tool in improving a sites indexing performance in Google, Yahoo! and Bing. This handy plugin creates the XML sitemap automatically and alerts search engines when new content is created. It also creates a priority for your posts based on the number of comments it receives saving you the time of adjusting them manually.

SEO Smart Links: Internal linking within a website or blog can have a dramatic impact on rankings. This plug-in does the hard work for you – identifying specific search terms within your website and linking them to relevant pages or content.

SEO Friendly Images: How often do website owners forget to add “alt tags” to their images? Given they’re a proven way to boost the keyword density of content, this plug-in ensures you don’t miss an opportunity with any of your images.

Redirection: Websites are constantly evolving. Changing pages and removing content is an ongoing part of this process. The redirection plug-in helps you manage your website’s page redirects ensuring URLs don’t end up on 404 pages and more importantly so that you can ensure the link juice for discontinued pages is redirected elsewhere.

There is some other great plug-ins for pulling in relevant content, adding tags and leveraging your comments, plus much more – but as a bare essential, every word press website or blog should have five plug-ins I have listed above to boost its SEO performance.

If you have any other essential SEO wordpress plugins you use, share them below.

Source: ineedhits.com

Five SEO Tips To Improve Your Search Engine Ranking

Here are my top five tips for making your website easy for those "gazillions" to find it.

1. A picture might be worth a thousand words, but search engines don't read pictures. Make sure your key search terms are written out in text, not part of a graphic title you hire somebody to prepare for you. That also means you should not just show pictures of toys, but also write out the names, and possibly a keyword description with the title.

2. Have several pages of articles related to your website's topic. Use a different keyword search term for each article.

3. What's the URL of your website? Your name won't help you there. Your key search term will. Hire somebody who knows what he is doing to develop the right keyword strategy for you BEFORE you choose your domain name.

4. What's the title of your page? I don't know how many times I see titles such as "Article" or "Contact us". Don't expect the search engine robots to get all excited about that term. And don't expect anybody to search for that term, either. By the way, this is the single most important place to include your keyword phrases.

5. What about that navigation menu that appears on every single page of your website?

In fact, there are dozens, if not hundreds of things you can do to win the search engine race. These top five search engine optimization tips are a great start, whatever your website is about.